10 Tips to Be a Good Copywriter

Posted on January 05, 2012 by BGM Article Team

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10 Tips to Be a Good Copywriter

A quick internet search will reveal as many different interpretations of ‘what makes a good copywriter’ as there are copywriters themselves. Based on four years as a successful freelance copywriter in Gloucestershire, UK, and 25 years in marketing, technical writing, PR and copywriting before that, here are my 10 top tips to guide any aspiring [...]

Copywriting – Marketing Through a Recession

Posted on December 06, 2011 by BGM Article Team

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Copywriting – Marketing Through a Recession

When everyone is cutting back on spending, what should you do, stop advertising? If you have a new product and you stop advertising you will probably kill it forever. Strange but true. Studies over the last six recessions have shown that the companies who continued advertising to the same level achieved greater increases in profit [...]

Copywriting Newbie – Build a Copywriting Services Business

Posted on November 17, 2011 by BGM Article Team

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Copywriting Newbie – Build a Copywriting Services Business

If you’ve ever wanted to create and run your own copywriting services business, you can. Essentially, copywriting is business writing – writing for promotion, and if you can write a letter, you can learn to write copy. Your enthusiasm is all you need. The biggest benefit of your own copywriting business is that you can [...]

Teach Yourself Copywriting – Become A Highly Paid Copywriter

Posted on November 04, 2011 by BGM Article Team

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Teach Yourself Copywriting – Become A Highly Paid Copywriter

Copywriting skills are essential for every business. Without copywriting, there are no sales, and without sales, there is no business. Although there are many copywriting courses available online and offline, I believe in teaching yourself copywriting. The basic skills are easy to learn, and it’s only with experience that you become proficient at the copywriting [...]

How to Improve Your Copywriting Skills

Posted on May 24, 2011 by BGM Article Team

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How to Improve Your Copywriting Skills

In this day and age when a lot of people want to be successful in their online businesses, perhaps only one thing remains constant. That copy still rules the web. Content is king, as the old saying goes, is still ringing true today. However, many people are also disregarding the importance of good copy and [...]

Copywriting – Get Paid, Even As A New Copywriter

Posted on July 24, 2010 by BGM Article Team

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If you’d like to develop a great career with unlimited opportunities, look no further than copywriting. It’s ideal for anyone with marketing and/ or writing experience. Copywriting is a business writing: writing to promote and persuade. It’s been called salesmanship in print, and that’s precisely what it is. I’m often asked by people considering copywriting [...]

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